James Blanchard, a Certified Strength and Conditioning Specialist and Sports Nutritionist, is equipped with over 15,000 hours of experience training clients with powerlifting, sport performance, endurance and body composition goals.
As a young man, a mental health crisis led to him seeking help, and in doing so, he was introduced to training. This was crucial in his recovery and recognising the value of this sparked a lifelong interest in coaching and a desire to help others improve their mental and physical state, in whatever form that takes.
He has tried his hand at a variety of sports, originally favouring the strength and power side of things, most notably gaining entry into the talent pathway for GB Skeleton and holding numerous records in powerlifting. More recently, he has swapped his track spikes for a nicely cushioned pair of running shoes and has adapted to the challenge of concurrent training, combining a strength focus with improving his endurance performance. Having successfully adapted to the demands of ultra-marathon endurance alongside his powerlifting performance, James now has goals of ticking off the elusive 666 Challenge (running a sub-6-minute mile, 600lb squat, 600lb deadlift) as well as hitting a sub-90-minute half marathon concurrently.
Having 15 years of industry experience, the proud owner of two gyms, and an early adopter of online coaching, he has been gifted with the unique opportunity to work with a wide variety of clients, including professional boxers, rugby players, Ironman triathletes, international powerlifters as well as figure competitors and bodybuilders.
James loves nothing more than assisting others in going above and beyond their own expectations, especially those who once upon a time considered themselves as “not built for cardio”, only to find themselves enjoying tallying up the miles across the week whilst excelling at their strength goals.
With his infectious enthusiasm for improving human performance along with an evidence and data driven approach (and a sometimes concerning obsession with a spreadsheet), you can be sure that with James in your corner, you’ll be well on your way to being “hybrid AF”.